Monday 4 April 2011


WEARABLE, EFFORTLESS, FASHION

Alexander Wang S/S 2010



Layers of layers of layers


Varsity style



Mark Fast S/S 10
loose fit = sexier (more to be imagined)

One of the many appeals of Alexander Wangs loose fit, varsity casual collection is that as well as looking good they probably feel good to wear. Normally seeing models strutting around in tiny, tight dresses and mile high heels, although they look amazing you know it’s probably not that easy to do the necessary’s – walking and breathing.

A detail that stays in my head from this particular collection is the double trousers which look pretty much the same as you’re average Joe Scrub strolling down the street with his arse hanging out … it looks so “laddish” that it accentuates everything woman in the person wearing it. This is a styling technique used in Nu-Flow constantly, wearing the baggy and scruffy to make yourself look tiny and essentially ultra feminine.




For his Varsity sports collection he took, the fantasy, romanticised American high school dream and gave it a uniform; he ripped it, widened it, made it shorter. The general look of the collection is customisation, the models look as if they stretched and took some sheers to their everyday uniforms and just rocked up in it one day.







 Influences of Wang S/S 2010 was starting to appear in the high street almost straight away after hitting the press. It’s a style that fits into everyday life, you look at it and think , “I could actually maybe pull that off” loose knit, slouchy trousers, cropped tops, big pockets and the element that MADE IT…….. The loose plat!





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